How it works
Most clients are live within three weeks of the first call. After that it is the same rhythm every month.
01
We look at what you spend now, where it goes, what a job is worth in your CRM, and how much work your crews can take. Two conversations, not a paid discovery phase.
02
You get a budget, a split by channel and market, and a forecast we will be held to. If the target and the budget do not line up, we say so here.
03
We build and run everything: accounts, creative, bidding, pacing, daily adjustments. The ad accounts are in your name and stay yours if we part ways.
04
Every month: what we spent, what it produced in your CRM, what we are changing, and why. We propose the changes. Nothing moves quietly.
Fit
We work with established companies that have real budget and crews to handle the work. If you run two trucks, we are not the right fit yet. We will tell you that on the first call instead of taking your money.
Economics
Your ad spend goes to Google, Meta, and the rest. Our fee is separate, and it does not go up just because you spent more.
No markup on media. No rebates we do not tell you about. No percentage-of-spend deal that pays us more for talking you into a bigger budget. You can always see which dollars bought ads and which paid us.
We set the tier at the start and revisit it when your scope changes, not when your spend does.
Bring your current spend and your growth target. You will leave the call knowing whether those two line up, whether or not you hire us.
Talk to Illuminate